Monday, 6 July 2020

Orth Kluth advises weltklassejungs on corona-related adaptation of the business model

The corona crisis is causing many adjustment measures to be taken by companies. In some cases, the business model must also be adapted to meet the challenges of the corona pandemic.

Orth Kluth has advised EVELY GmbH, which operates one of the biggest event service provider mediation portals in Germany, weltklassejungs.de, on the conversion and adaptation of the business model and secured the previous balance of rights of customers and service providers offering at weltklassejungs. weltklassejungs, founded by Founder Melvin Tröscher in 2011 as Germany's first DJ price comparison, mediates not only DJ's but also live musicians and photographers for private and commercial customers and has developed into a leading provider in this niche in Germany. Due to the Corona protection regulations and the prohibitions or restrictions to hold events, the business model had to be adapted to meet the challenges.

In addition, Orth Kluth has recently advised other platforms, such as Xeem, a platform for carrying out micro-online challenges, or Sonoraspace, a platform for arranging 1:1 video sessions with musicians.